Thursday, March 1, 2007

Company Logos

Sometimes a company's logo is doing more than giving you a company name or just trying to catch your eye... sometimes a logo is actually conveying information, or giving you an insight into what the company's attitude is and what they feel they stand for. For example:



FedEx's logo has an arrow hidden between the 'E' and the 'x' to show that they are always on the move.



Amazon.com's logo has an arrow also that runs from 'A' to 'z' to represent the fact that they can get you any product from a to z. The arrow also bends to hint at a smile of customer satisfaction.



Sun Microsystems realized that block-printed U's and N's put side-by-side can look like the letter S, so they managed to get their whole name packed into a small symbol.

Any guesses at the thoughts that went into the Yours Truly logo's design? (logo pictured near the top right of this blog)

4 comments:

Anonymous said...

Here is my comment oh wise one. I am thinking that you are going to port what went into the YT logog and you are going to start sharing your extra time. I hardly found time to write this and you seem to have alot of extra time on your hands. I have to say though you are intertaining. Very intteresting person.

Anonymous said...

Here is my comment oh wise one. I am thinking that you are going to post what went into the YT logo and you are going to start sharing your extra time. I hardly found time to write this and you seem to have alot of extra time on your hands. I have to say though you are intertaining. Very interesting person.

Anonymous said...

It's 'old wise one', just so you know.

Anonymous said...

Ok then, what is the hidden logo in the YT sign? My curiousity is kiling the cat!!!